NoDa Brewing Co. released the label for Coco Loco Porter, which they’ve brewed since they opened in October of 2011. Now, three years later, the beer will join Hop Drop ‘n Roll, Jam Session and CAVU as their fourth canned beer when it hits shelves in early fall.
The porter won a silver medal at the Great American Beer Festival in 2012 (and since there was no gold awarded, that was the highest-ranked beer in the Robust Porter category that year).
Like their other three canned beers, the label for Coco Loco was designed by the folks at Saturday Brand Communications. For this one, the brewery wanted to continue with the vintage aesthetic while tying in the coconut without specifically having it on the can, according to president Suzie Ford.
The copy reads: “Enjoy the blend of chocolate and brown malts in this robust porter with crazy-rich color and ruby highlights. The subtle bitterness of chocolate is balanced by sweet, organic toasted coconut. Perfect to pair with food or just enjoy alone. So go nuts, you’ll be glad you did.”
Four-packs of the beer will retail for $10.99, as it’s a more expensive beer to make than Jam Session and CAVU. At the taproom, the brewery will offer mixed four-packs of their full lineup of cans.